Case study South East Asian street food Tanunda
Asian Tuckera market-stall website for a Tanunda street-food shop.
Page one for “asian food tanunda” (average 5.2, 6 Sep – 3 Oct 2026), and catering booked out (the owners).
Shandy and Lisa’s South East Asian street-food shop on Para Road, Tanunda: bánh mì, salad bowls, sticky rice, cold rolls and made-to-order meal deals. We built their website and a new Google Business Profile.
- Client
- Asian Tucker, Shandy and Lisa
- Location
- Para Road, Tanunda
- Industry
- South East Asian street food
- What we did
- Hand-built website, full menu and specials board, admin editor, catering form, Google Business Profile, local SEO
- Launched
- September 2026
- Live site
- asiantuckerbarossa.com.au
The people behind it
Meet Shandy and Lisa
Shandy and Lisa run the little South East Asian street-food shop at Shop 3, 1A Para Road, Tanunda: bánh mì rolls filled at the counter, salad bowls, sticky rice, cold rolls and a build-it-your-way buffet, with phở or laksa on the specials board when the mood strikes.
The problem
A shop with real character, and no template would do it justice.
If you know Tanunda, you probably already know Asian Tucker: bánh mì rolls filled at the counter while you wait, salad bowls, sticky rice, cold rolls, sushi rolls and a build-it-your-way buffet.
The easy move would have been a standard restaurant template. But the shop has real character: hand-stuck stickers, a chalked menu, a cheeky monkey on the branding, and two owners whose voices you can hear in every sign.
The solution
Built like a market stall: warm paper, one chilli red, and the monkey at work.
So we built the website the same way you’d build a market stall: warm paper backgrounds, one hot chilli red, poster-scale type, torn-paper edges between sections, and the monkey doing actual jobs around the page.
The full menu is up, along with a specials board, the story of the shop in Shandy and Lisa’s own words, and a catering enquiry form that lands straight in their inbox. A visual admin editor lets the team update dishes themselves.
Getting found
Under the personality it’s a proper local-SEO build: fast static pages, structured data so Google knows exactly what and where the shop is, and the natural ways people search (Vietnamese rolls, banh mi Tanunda, Asian takeaway Barossa).
We also set up a new Google Business Profile for the shop.
What we did for Asian Tucker
Hand-built design
Full menu + specials
Visual admin editor
Catering enquiry form
New Google Business Profile
Local SEO
The results
What’s happened since.
5.2
average position on Google for “asian food tanunda”
Search Console, 6 Sep – 3 Oct 2026, small numbers (“asian restaurant tanunda” 5.8)
Booked out
catering, with the kitchen flat out since the new site went live
The owners’ own account, September 2026
40 → 84
Google clicks in 28 days (+110%)
Search Console, 19 Sep – 16 Oct 2026 vs 22 Aug – 18 Sep 2026
Search Console positions are Google’s average across everyone who searched; lower is better. No searches for the business’s own name are counted.
Latest 28 days
19 Sep – 16 Oct 2026, compared with 22 Aug – 18 Sep 2026
- Google clicks 40 → 84 +110%
- Times shown on Google 257 → 1,336 +420%
- Non-branded impressions 52 → 495 +852%
- Form enquiries 1 → 1
22 Aug – 18 Sep 2026 → 19 Sep – 16 Oct 2026
- Website enquiries, September 2026
2 enquiries: 2 quote forms
Clicks and impressions: the client’s own Google Search Console. Non-branded leaves out searches for the business name. Enquiries: forms plus calls and emails tapped from the website, from our client portal; calls and emails are counts only until tracking covers two full periods. Form % only where the earlier period had 3 or more; rises and drops are both shown. CTR (click-through rate) is clicks ÷ impressions: how often people who see the listing on Google choose it. When impressions fall but clicks, forms or CTR rise, the impressions change is shown in grey, not red. Results vary by business and market.
The work
The work the website is there to win.
Unedited originals from the shop, 27 Aug 2026.
★★★★★
“Josh is very professional, punctual and great attention to detail, with excellent communication skills. We trust Josh with our social side of business. Thanks Josh!”
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with a conversation.
Tell us where your business is at and what you want your site to do. You’ll get honest advice, a clear fixed quote, and a local team you can ring any time.